3 March 2011

Toyota Expands Sales Lead in 2011

Toyota has expanded its lead in new-vehicle sales this year to more than 10,000 cars and trucks after just two months.

The latest figures, released today, show Toyota's market-leading performances in January and February have placed it further ahead of its nearest rival than at the same stage last year.

Toyota's February total of 14,604 new-vehicle deliveries was more than 40 per cent higher than any other company's sales.

Camry is Australia's best-selling mid-size car for the month and the year so far. Other vehicles topping their segments in February and the first two months of 2011 are LandCruiser Prado, LandCruiser 200 Series wagon, HiLux 4x2 and HiAce commuter bus.

Toyota Australia's senior executive director sales and marketing David Buttner said Toyota's key advantages are its broad model line-up, the introduction of new models such as the upcoming FJ Cruiser, an extensive dealer network and value-for-money offers.

"On-going customer demand for Toyota cars, SUVs and light-commercial vehicles is strong with our order bank growing by 1,000 units last month," Mr Buttner said.

"We expected Corolla and Yaris sales in February to come off their recent highs following the end of extremely successful low-interest offers on Corolla Ascent and Yaris YR five-door hatches.

"We are now offering finance at just 3.9 per cent comparison rate* across all Yaris and 4.9 per cent comparison rate* across all Corolla, which can help customers substantially reduce the cost of ownership."

Toyota's FJ Cruiser - the company's fifth SUV and the latest member of the LandCruiser family - officially goes on sale at the end of March.

* For full details of the Toyota Finance Advantage offer, visit our Dealership.

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